Around work Verizon is doing some work, installing FIOS lines, apparently. The trucks all have this on the side of them:

So fast it hurts!
- Engadget

I'm sorry, but they might as well quote some blog for all the credibility Engadget brings to their endeavor. I just think it's funny Verizon is using something that's basically a glorified ad service (one that I like, nevertheless) as a source of marketing material.